Cambridge Business Association | Latin America
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Welcome LABS2021
CBA has designed a unique triple impact program to ensure the correct incorporation of practical business knowledge, consisting of lectures from University of Cambridge Professors; practitioners from renowned multinational companies sharing their expertise as senior leaders; and workshops to incorporate and implement insights and ideas gained from debates in small groups of peers to your own particular reality.

Future Trends
Economics outlook in Latin America presented by EY´s Team. How to expert and import from UK to the region by UK´s Department of International Trade (DIT)
Digital Innovation
Using digital innovation in responding to crisis and the future of work by Cambridge´s Professors.
2:00:00 hours.
Digital Transformation
Frugal innovation: How to respond to adversity faster, cheaper and better, by Professor Jaideep Prabhu. Fourth Industrial Revolution Challenges by Microsoft´s Digital Companies Director, Wilson País.
2:00:00 hours.
E-Commerce
CEO Marketplace Internacional at Falabella Group – Lucas Landesman: eCommerce challenges and opportunities in Latin America from corporate retail.
2:15:00 hours.